Clique em uma foto para ir ao Google Livros
Carregando... Storyselling for Financial Advisors : How Top Producers Sellde Scott West, Mitch Anthony (Autor)
Nenhum(a) Carregando...
Registre-se no LibraryThing tpara descobrir se gostará deste livro. Ainda não há conversas na Discussão sobre este livro. The book spent the front part convincing you why storytelling works. Unfortunately, very little technique is taught. Later on, the book teaches you how to identify and handle different clients but very little is shared about story telling. The stories given are alright but very few of them are actually funny. This book is still very important to me nonetheless. sem resenhas | adicionar uma resenha
Learn what makes a client trust you to be their financial advisor. Put the power of story telling into selling financial products. The authors explain the process of making these intuitive connections, then translate their findings into understandable and practical strategies that any financial professional can use. They present actual stories, including many by Warren Buffet, one of the greatest "storysellers" of all time. These actual stories can help financial pros tap into the "gut reaction" of different types of clients. the book also includes special topics on communicating to women, the 50+ market, and the affluent. Não foram encontradas descrições de bibliotecas. |
Current DiscussionsNenhum(a)Capas populares
Google Books — Carregando... GênerosClassificação decimal de Dewey (CDD)332.60688Social sciences Economics Finance Investing Business, Organizations ManagementClassificação da Biblioteca do Congresso dos E.U.A. (LCC)AvaliaçãoMédia:
É você?Torne-se um autor do LibraryThing. |
Later on, the book teaches you how to identify and handle different clients but very little is shared about story telling.
The stories given are alright but very few of them are actually funny.
This book is still very important to me nonetheless. ( )