A history, identification, and value guide of fishing lure collectibles from 1940 until the mid 1980s, including lures, reels, rods, decoys, and miscellaneous items. This book is the first to give plastics more complete coverage and to detail the impact of spinning on fishing lure collectibles. Featuring manufacturers such as Heddon, Creek Chub, South Bend Sleepers, Luhr Jensen & Sons, Shakespeare Sleepers, Paw Paw Bait Company, Pflueger, and Weber Tackle Company. Also highlighted are modern reels and rods and miscellaneous collectibles. Over 1,200 color photos and original catalog pages and advertisements.