The first edition of what would become a Canadian institution, The Canadian Who's Who 1910 is an invaluable snapshot of Canadian society at the dawn of the twentieth century. The volume features well-known Canadians such as Arthur Cleave, Superintendant of the Royal Mint; Clement Dansereau, editor-in-chief of La Presse, Montreal; Earl Grey, Governor-General and Commander-in-Chief of Canada; The Most Reverand Louis Philippe Langevin, Archbishop of St. Boniface, Manitoba; Sir Wilfrid Laurier, Prime Minister of Canada; The Honourable Takashi Nakamura, Consul General for Japan; Mrs. Nellie McClung (who had not yet become part of the Famous Five); Robert Service, poet; and Charles Zavitz, Professor of Field Husbandry, Ontario Agricultural College, Guelph. Reproductions of the original advertisements illustrate the commercial and cultural contexts of the era. A document of its time, The Canadian Who's Who 1910 brings history alive through the individuals who lived it.