Philip Kotler
Autor(a) de Marketing Management
About the Author
Philip Kotler is the S.C. Johnson Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management
Séries
Obras de Philip Kotler
Museum Strategy and Marketing : Designing Missions, Building Audiences, Generating Revenue and Resources (1998) 78 cópias
Marketing 3.0: As forças que estão definindo o novo marketing centrado no ser humano (2010) 74 cópias
Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause (2004) 52 cópias
According to Kotler: The World's Foremost Authority on Marketing Answers Your Questions (2005) 26 cópias
Administração de Marketing. Analise, Planejamento, Implementação E Controle (Em Portuguese do Brasil) (1998) 20 cópias
Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System (2008) 15 cópias
Good Works!: Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line (2012) 12 cópias
The Quintessence of Strategic Management What You Really Need to Know to Survive in Business (2010) 10 cópias
Marketing : de essentie 5 cópias
Marketing Asian Places: Attracting Investment, Industry and Tourism to Cities, States and Nations (2001) 5 cópias
O Capitalismo Posto à Prova Soluções para um sistema económico em crise (Portuguese… (2015) 3 cópias
Marketing Management Plus New MyMarketingLab with Pearson eText -- Access Card Package (14th Edition) (2011) 3 cópias
Winning Global Markets: How Businesses Invest and Prosper in the World's High-Growth Cities (2014) 3 cópias
Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability (2023) 3 cópias
Online Course Pack: Principles of Marketing European Edition 3e with Online Course: AND Marketing Generic OCC PIN Card (2004) 2 cópias
Marketing Management- Custom Edition for University of Phoenix (Custom Edition for University of Phoenix, taken from "A… (2002) 2 cópias
Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System (2021) 2 cópias
MARKETING MANAGEMENT 14E, PACK PREMIUM FR/ENG (INCLUT LIVRE EN FRANCAIS, MYLAB ET ETEXT EN ANGLAIS) (2012) 2 cópias
Marketing : een inleiding 2 cópias
Il futuro del marketing: investire e fare business nelle grandi città ad alto tasso di crescita (2014) 2 cópias
El Marketing de las Naciones: Una Aproximación Estratégica a la Creación de la Riqueza Nacional [338.9 / KOT] (1998) 2 cópias
Marketing Decision Making: A Model-building Approach (Holt, Rinehart and Winston marketing series) (1971) 2 cópias
Marketing internacional de lugares y destinos : estrategias para la atracción de clientes y negocios en Latinoamérica (2007) 2 cópias
Box Philip Kotler (Portuguese Edition) 1 exemplar(es)
Seminario audiovisual de management: Marketing. Cómo convertir la marca en referente. 1 exemplar(es)
over het creëren, winnen en beheersen van markten 1 exemplar(es)
Marketing 5.0 Tecnologia para a Humanidade 1 exemplar(es)
Marketing 4.0 - eBook 1 exemplar(es)
Marketing para Serviços Profissionais 1 exemplar(es)
Marketing 4.0 - Versão Exclusiva Amazon 1 exemplar(es)
Marketing Management 3rd Edition 1 exemplar(es)
Marketing 5.0. Tecnología para la humanidad 1 exemplar(es)
Marketing para organizações que não visam lucro 1 exemplar(es)
Marketing Management Plus MyLab Marketing with Pearson eText -- Access Card Package (15th Edition) (2015) 1 exemplar(es)
Princípios de Marketing 1 exemplar(es)
Marketing Público 1 exemplar(es)
Principle of managmen 1 exemplar(es)
Social Marketing für eine bessere Welt: Praxishandbuch für Politik, Unternehmen und Institutionen (2010) 1 exemplar(es)
8 estratégias de marketing para crescer: Dicas práticas para desenvolver seu negócio (Portuguese Edition) 1 exemplar(es)
A'dan Z'ye Pazarlama 1 exemplar(es)
Los 10 pecados capitales del marketing / Ten Deadly Marketing Sins (Spanish Edition) (2022) 1 exemplar(es)
Marketing-Management. Mit eLearning-Zugang "MyLab | Marketing-Management": Konzepte-Instrumente-Unternehmensfallstudien… (2017) 1 exemplar(es)
Marketing - Edição Compacta 1 exemplar(es)
MARKETING INSINGHTS FROM A TO Z 1 exemplar(es)
Marketing can ban: Marketing essentials 1 exemplar(es)
TEN DEADLY MARKETING SINS: SIGNS AND SOLUTIONS 1 exemplar(es)
MARKETING INSIGHTS FROM A TO Z.... 1 exemplar(es)
Tiep thi 4.0 (Marketing 4.0) 1 exemplar(es)
Social Marketing: An Approach to Planned Social Change 1 exemplar(es)
Marketing Management Millenium Edition 1 exemplar(es)
Marketing 3.0, acción empresarial. 1 exemplar(es)
Aggiungere valore a un prodotto con componenti di qualità. L'importanza dell'ingredient branding (2013) 1 exemplar(es)
Marketing für Nonprofit-Organisationen Dt. Übers. von Heidi Reber u. Gerhard Reber (1978) 1 exemplar(es)
Marketing Edição Compacta 1 exemplar(es)
Análisis, Planeación y Control 1 exemplar(es)
Marketing, management - 10. rozšířené vydání 1 exemplar(es)
Marketing a management 1 exemplar(es)
Marketing Managment Analysis Planning and Contract 1 exemplar(es)
Dešimt mirtinų rinkodaros nuodėmių: požymiai ir sprendimai 1 exemplar(es)
Advancing the Common Good: Strategies for Businesses, Governments, and Nonprofits (2019) 1 exemplar(es)
Asian Competitors: Marketing For Competitiveness In The Age Of Digital Consumers (2019) 1 exemplar(es)
Administração de Marketing - 12. Edição 1 exemplar(es)
La salida programada del producto débil 1 exemplar(es)
Associated Works
The Five Most Important Questions You Will Ever Ask About Your Organization (2008) — Contribuinte — 214 cópias
Rethinking the Future: Rethinking Business, Principles, Competition, Control and Complexity, Leadership, Markets, and… (1993) — Contribuinte — 116 cópias
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management (2005) — Prefácio — 63 cópias
Etiquetado
Conhecimento Comum
- Nome padrão
- Kotler, Philip
- Data de nascimento
- 1931-05-27
- Sexo
- male
- Nacionalidade
- USA
Membros
Resenhas
Listas
My List (2)
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Associated Authors
Estatísticas
- Obras
- 215
- Also by
- 6
- Membros
- 4,149
- Popularidade
- #6,067
- Avaliação
- 3.7
- Resenhas
- 36
- ISBNs
- 924
- Idiomas
- 27