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About the Author

Jim Davies is an ITIL Expert, ISO/IEC 20000 Consultant, the Director of ServiceSense LTD, and a member of the British Computer Society, itSMF UK, and the Institute of Management (UK). As an ITIL-certified trainer with more than 40 years of experience, he has helped over 1,200 candidates attain mostrar mais their ITIL Foundation certification, with a 98% pass rate. Davies served as an IT-specialist logistics officer in the Royal Air Force for more than 27 years. mostrar menos

Obras de Jim Davies

Book of Guinness Advertising (1998) 50 cópias
The lady was not a spy (1992) 3 cópias

Associated Works

Star Wars Psychology: Dark Side of the Mind (2015) — Contribuinte — 58 cópias
Images 33 Best of British Contemporary Illustration 2009 (2009) — Contribuinte — 5 cópias

Etiquetado

Conhecimento Comum

Sexo
male

Membros

Resenhas

Esta resenha foi escrita no âmbito dos Primeiros Resenhistas do LibraryThing.
There is a lot of fascinating information in this book about what makes us so, well, fascinated. Davies surveys a great deal of the cognitive science literature to take a look at why the human mind responds the way it does to different elements of story. Ostensibly, this is aimed at helping saavy writers, creators (and yes, marketers) apply this knowledge to make their work more compelling.

But Malcolm Gladwell, Dr. Davies ain’t.

Unfortunately, the author displays a very surface understanding (and in some cases misunderstanding) of those pop culture examples from outside his personal tastes. Despite a wealth of pertinent information, he seems content to sprinkle a few facts across the page and move on quickly, more like a freshman essay than an expert's treatise. Long on summary and short on insight or analysis, this book may provide a useful jumping off point for futher reading, but will not in and of itself provide much enlightenment… (mais)
 
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asbooks | outras 21 resenhas | Apr 16, 2023 |
 
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JJ27VV | Jul 3, 2021 |
Esta resenha foi escrita no âmbito dos Primeiros Resenhistas do LibraryThing.
So unfortunately I waited too long and forgot to take good notes on this book. But I'm going to do my best. The big idea of Riveted is to ask why some things are captivating and others are not. Why some get sucked into a song that leaves others cold.

The basic foundational principals Jim Davies uses to construct his argument are the assumption that humans are interested in other humans, we give special interest to facts we hope or fear, humans are pattern seeking, which in turn means we are compelled by incongruity, the structure of our senses is fundamental to our reaction to the world, and there are core psychological structures built into the structure of our brain that shape what we are inclined to believe or disbelieve.

The question of compellingness is itself rather compelling. Marketers spend a lot of time wondering about how to manipulate it. Each person spends a decent amount of time considering what they find compelling when making a large purchase, and ultimately we spend time trying to pick from the myriad of possibilities in our daily life what we think will ultimately be most compelling in the long term.

At least based on what stood out to me I'd say the strongest case for what will be compelling is made for items that encourage us to find a pattern and that which disrupts an expected pattern. Repetition in games feeds the desire to observe regularity. But a misplaced object can cause a unquenchable disease even if a person doesn't quite understand what is causing it.

The other dimensions all are given a good case too but these seem to touch on some of the most fundamental reasons why something would be compelling. There are some questionable claims that a reader would have to dive into to figure out if are true. But that is pretty much a given for pop science books. The thesis is also a bit all over the place as far as ultimate unifying principal but overall Jim Davies does a good job presenting his concept and it was an enjoyable read. If you are interested in this sort of area I'd say give it a read.
… (mais)
 
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mposey82 | outras 21 resenhas | Nov 8, 2015 |
This book is a study of what makes things interesting in art, sport and other subjects. Davies splits the book up into topics like patterns, biology and incongruity and then links them all up at some point to show relationships between topics and make sense of it all.
 
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SebastianHagelstein | outras 21 resenhas | Jun 7, 2015 |

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Associated Authors

Estatísticas

Obras
27
Also by
2
Membros
211
Popularidade
#105,256
Avaliação
3.1
Resenhas
23
ISBNs
39
Idiomas
1

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