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Robert B. Cialdini

Autor(a) de Influence: The Psychology of Persuasion

15+ Works 7,004 Membros 88 Reviews 5 Favorited

About the Author

Robert Cialdini, PhD, is Regents Professor Emeritus of Psychology and Marketing at Arizona State University and the president and CEO of Influence at Work, an international company that provides keynotes and influence training on how to use the lessons of Dr. Cialdini's books productively and mostrar mais ethically. mostrar menos

Obras de Robert B. Cialdini

Associated Works

Taking Sides: Clashing Views in Social Psychology (2006) — Contribuinte, algumas edições19 cópias

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Conhecimento Comum

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Resenhas

If you could read just one book on how to be more effective in business and life, I'd pick Influence. It's a tour de force that Cialdini has somehow made more marvelous.
 
Marcado
Rasaily | outras 58 resenhas | Apr 18, 2024 |
Some interesting stuff about advertising.

"If operators are busy please call back."

"because"
 
Marcado
aleshh | outras 13 resenhas | Jan 12, 2024 |
Good, but felt a bit outdated. I think I'd read too many things that cite the same studies for it to feel novel?
 
Marcado
stardustwisdom | outras 58 resenhas | Dec 31, 2023 |
Fifty short chapters, each dedicated to a single proven persuasive approach, make for an easy, informative read.
 
Marcado
rebwaring | outras 13 resenhas | Aug 14, 2023 |

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Estatísticas

Obras
15
Also by
2
Membros
7,004
Popularidade
#3,493
Avaliação
4.1
Resenhas
88
ISBNs
185
Idiomas
22
Favorito
5

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